The thing about writing is that everyone thinks they can do it, which of course most of us can…to some degree. But when it comes to writing good sorry great copy, different rules apply. Check out the following tips for writing great copy to ensure you stand out from the crowd. 1 Be ruthless Writing good copy is a craft, some…
What the new breed of business REALLY looks like.
The thing about having a great business and delivering a first class service is that you can’t learn it from a book. Sure, you can get some great tips and pointers, but it’s all in the ‘doing’. What’s more, doing good business isn’t all about having that ‘killer instinct’ or sniffing out a great prospect….
Your words have more power than you think
The words you choose to use when communicating with your customers can mean the difference between make or break. That’s why firms employ copywriters and spend huge budgets on marketing and advertising, because unless you are telling, then you sure aint selling! We know that words are weapons of mass influence, and even better, we…