Rightly or wrongly it seems that throughout the ages the rich seem to have an uncanny knack of not just holding onto their share of wealth, but actually getting richer. Sure there are some spectacular examples of riches to rags stories, but in the main, the rich and powerful seem to know just how to…
5 Reasons Why it Makes Good Business Sense to Respect the Seasons
It’s a foolish person who tries to defy the laws of nature, time or change. In the end, just like all before them, they will surely fail. Likewise, I believe this ethos applies if you try to resist the characteristics behind the ever changing seasons; spring, summer, autumn and winter. But what have the seasons…
One Deadly Sin You Should Never Commit in Business!(And 6 Compelling Reasons Why)
Let’s face it We can all be a bit late or even completely fail to turn up on occasion. It happens. That’s life. But whatever the reason, the fact remains that being unpunctual or not showing up at all in business really does make a bad impression and should always be avoided where possible. Especially…
6 Simple Word Hacks to Entice Your Readers into Action
They say the pen is mightier than the sword, and do you know what? I think they may just be right. As a trained clinical hypnotherapist, English language coach and copywriter, I have come to appreciate and know the importance and power of the written word. Words have an astonishing versatility which can be put…
6 Powerful Examples of How Words Can Literally Put a Spell on You!
Most writers using the English language know how important it is to employ a good vocabulary, avoid careless spelling mistakes and not give way to sloppy grammar errors. However, is there far more to our language than first meets the eye? For example, how often do the majority of us stop to think about the…
4 Tips to Help Kick-Start the Creative Process
The first thing you might be asking yourself is: what exactly is the creative process? Apparently, there are many different parts that make up the ‘creative process’ depending on what article you happen to be reading. But when it comes down to it, the creative process is really quite simple; it’s about being inspired, formulating an idea,…and…
9 Things You Really Should Know Before Writing Copy (one of which may surprise you!)
Generally, there are no rules which are absolutely set in stone when it comes to writing great copy, but there are a few things you need to be aware of when starting out for the first time. Hopefully this short article will guide you through some of the common pitfalls copywriters may experience, and what…
7 Ways to Self-Sabotage Your Business
Although being self-employed or running your own business can be extremely rewarding, some of the practicalities that entrepreneurs have to deal with can be daunting at the best of times. For the most part, running a business is a never ending learning curve. However, there are ways in which we can optimise the success and…
6 Signs That It Might Be Time to Walk Away
Let’s face it. We were not all designed to get along with one another, and certainly not all of the time. This is not only true of personal relationships but business ones too. Of course, you don’t have to be bosom buddies to have a healthy business relationship with your clients, but there should at…
7 Tips for Giving Great Presentations
Let’s face it. Some people make giving great presentations look effortless, like they were born in front of a microphone. But for most of us, the thought of standing up in front of an audience and making a speech is nerve racking at best. In fact, as shocking as it may seem, some studies show that many…